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Emily Ann Hill's avatar

I didn’t even know what mate was until I met some Argentinians while traveling a couple of years ago. I’ve still never even been to Argentina, and my weak gringo palette doesn’t even *love* the bitter taste… but I absolutely ADORE the cultural ritual + community aspect of it, so I drink it all the time with my Argentinian friends anyway.

Apologies for the incoming hyper-American perspective, but I’ve always believed that mate could easily catch on in the U.S. (maybe Europe too, curious if Simone would agree) because: 1. folks giving up booze still want something social, 2. foreign things often become trends that spread like wildfire, 3. antioxidants! increased metabolism! wellness! 4. Messi in Miami — I could go on...

Unfortunately, we’d probably also find a way to bastardize it in classic American capitalistic fashion. But in doing so, someone would make approximately 10 trillion dollars. Perhaps this 101 guide is the first step towards el dominio global 🧉🇦🇷

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Nox's avatar

A Nisman lo matearon es excelente. Sumo pasame un amaterasu a la lista

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